It seems almost unbelievable to say, but it’s been exactly one year since we published our first post (you can read it here).
What started as a small outlet to express our passions has turned into something that’s now become a daily part of our lives. We’ve gone from 12 views a day to this, and that’s something we’re grateful for.
While we keep working on getting better, we’d really like to hear your suggestions on how to improve- would you like more frequent posting, more of a certain type of post? Clearer text and instructions? We’re on it.
There’s so much to say about how we got started, so we’ve opened the floor to some of your general questions. Here are our answers.
And some bloopers.
Both: It’s definitely sometimes a challenge to finish a post on time or get something out, but it’s all a part of the process, and we work it into our schedule. It’s really about mindset; while it’s annoying to stay up late on weekends tying up loose ends, the end really does justify the means.
Sara: I taste them. It’s intense.
Chaya: I shop relatively often, but I have pretty specific taste, so buying is another story. It’s usually the little details that make it or break it for me- it doesn’t necessarily have to do with the item being seasonal or trendy. For example, I’ll buy a top with a studded collar, and in the Spring, I’ll wear it with a pastel pencil skirt and blazer, and in the winter, I’ll dress it up with a darker pleated skirt and a thick knit.
Chaya: I love Gap for basics, Anthropologie for their vintage style home accessories and skirts, J.Crew for anything girly and preppy, and Zara’s for trendy items. Also, lately I’ve been shopping Urban Outfitters, and they have a cool mix of tougher/eclectic items.
Sara: Anthropologie is my go-to for a great selection of dresses and sweaters, I always find shoes at Nordstrom’s, and I love that Century 21 has a huge selection of designer tights. I can also pretty much count on Phoebe Couture to make a whimsical printed dress in a variety of basic shapes.
Both: Generally, as often as we can, but a big part of it is done separately and we go over things on the phone, using webcam, and emailing back and forth. Before anything’s published, whether we’ve worked on that post together or not, we’ll run our work by each other.